Just to clarify, you guys are talking about the new zx10r with funky tacho?
It's actually the cheapest of all liter SS bikes here but I'm not too sure they have a presence as strong as honda so would be a bit worried about part supply, but haven't researched.
Just looking around at local dealers, I'd rate them like this:
Honda - prices online, financed with 0% interest, good part supply
KTM - prices online, great website and support, know a couple of guys who bought new Dukes.
Suzuki - prices online
Kawasaki - cheapest of the bunch, prices online
Aprilia/Ducati - prices online, kinda expensive, very bad part supply I've read, break something at the beginning of the season and it's very likely you'll get the parts at the end of it.
BMW - prices kinda hidden, but they show approximate monthly payment + are test ride friendly and probably have the strongest presence of all, a pity it's expensive.
Yamaha (just for not having a transparent price list, I don't like "contact us to get a quote" BS), bad website, dealers seemed kinda stuck up when I contacted them for my FZ6 parts, probably I'm too small of a fish to bother replying. Oh, and recall work for my 2004 - declined. Not buying a new Yamaha here any time soon!
I almost bought the Ninja over the FZ1, the deciding factors for me was the center stand and the FZ1 has more accessories to purchase because of it longer production run. Both bikes are very close and have their individual strengths so can't really go wrong with either.