H
HavBlue
Created in 1944 the image and safety campaign of Smokey is the longest running active safety message in US history. The message "Only you can prevent Forest fires" was changed in April 2001 to "Only you can prevent Wildfires."
Smokey bear, the original ad name was thrown into confusion when song writers Steve Nelson and Jack Collins were having trouble with the rhythm of the famous Smokey song they wrote in 1952. They added "the" to the name and a confusion that lasted for decades was born.
The actual bear that lived for years in the Washington D.C. Zoo and named Smokey was actually found by U.S. Forest Service firefighters from the Lincoln National Forest. A fire had raged through the area known as Captain Gap. The bear cub, found badly burned and clinging to a tree was called "Hot Foot Teddy."
Teddy would be treated and his story gained National attention as he became Smokey Bear, the live representative for the Smokey ad campaign.
Smokey bear, the original ad name was thrown into confusion when song writers Steve Nelson and Jack Collins were having trouble with the rhythm of the famous Smokey song they wrote in 1952. They added "the" to the name and a confusion that lasted for decades was born.
The actual bear that lived for years in the Washington D.C. Zoo and named Smokey was actually found by U.S. Forest Service firefighters from the Lincoln National Forest. A fire had raged through the area known as Captain Gap. The bear cub, found badly burned and clinging to a tree was called "Hot Foot Teddy."
Teddy would be treated and his story gained National attention as he became Smokey Bear, the live representative for the Smokey ad campaign.