Worst acronym for a brand!!!!!

[dxh24]

I came across this in Dick's sporting goods the other day and couldn't stop laughing, i thought it was a joke at first: Survive Outdoors Longer Survival Pak

SOL Emergency kits. :rof:

Not sure sure "S.O.L." is the best acronym for an emergency kit... they had all sorts of outdoorsy stuff too lol.

*SOL (survive outdoors longer) according to them :rof:

 

[DownrangeFuture]

Just sounds like good marketing to me. Cause, you really are SOL when you need one of these.

 

[FIZZER6]

Just sounds like good marketing to me. Cause, you really are SOL when you need one of these.

This is what I was thinking. :thumbup:

 

[TripNip]

Don't know if it's because I'm British or Stupid but I'm not getting it, what's SOL?

Edit: Whait does it end in Out of Luck?

 

[Hellgate]

Don't know if it's because I'm British or Stupid but I'm not getting it, what's SOL?

Edit: Whait does it end in Out of Luck?

Sh!t Out of Luck = SOL

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[FIZZER6]

Don't know if it's because I'm British or Stupid but I'm not getting it, what's SOL?

Edit: Whait does it end in Out of Luck?

Yea the USA has produced about 75% of the English language slang, especially profanity.

 

[ChevyFazer]

Lol thats awsome...they also could have went for U.S.C for useful survival crap or up sh!t creek

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[Andz]

Sh!t Out of Luck = SOL

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Sh1t out of luck is SOOL.... damned American spelling..... do we have to teach them EVERYTHING???? :spank:

 

[kyle]

We selectively omit prepositions from acronyms.

 

[shuckle]

Sh1t out of luck is SOOL.... damned American spelling..... do we have to teach them EVERYTHING???? :spank:

I think it's probably "Sh1t outta luck"